What is Social Design?


"New research using the term "social design" is difficult to find. However, “evidence-based design” has become a popular way to link planning and design research with user attitudes and behaviors. Like social design, the intention of evidence-based design is to improve architectural and human outcome measures (e.g., thermal efficiency, worker productivity, occupant satisfaction, and stress reduction)."1

"Social design is working with people rather than for them; involving people in the planning and management of the spaces around them; educating them to use the environment wisely and creatively to achieve a harmonious balance between the social, physical, and natural environment; to develop an awareness of beauty, a sense of responsibility, to the earth’s environment and to other living creatures; to generate, compile, and make available information about the effects of human activities on the biotic and physical environment, including the effects of the built environment upon human beings. Social designers cannot achieve these objectives working by themselves. The goals can be realized only within the structures of larger organizations, which include the people for whom a given project is planned.2


1. McCunn, L. J.(2012).The Status of Social Design in Environmental Psychology.Psychology Today.

2. Sommer, R.(1983). Creating Buildings with People in Mind. Eaglewood Cliffs, NJ, Prentice-Hall







Limited number of these two books in hard copy are available, to order please email us:

1- New Urban Design, Translated to Persian

2- Structures, Skyscrapers, (Bilingual: English/Persian)




Our Publications:


Environmental Psychology and Social Design

The ideas expressed on this website belong solely to the 'Social Environmental Design Enterprise' and to Dr Negin Minaei and no other individual, institution or organization. All rights reserved.


Consultancy and Design Social Enterprise




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